TIPS WRITERS CAN USE TO ENGAGE CLIENTS USING SOCIAL MEDIA
Over the years, social media has proved to be a very important part of everyday life. Social media channels are one of the best tools used in building and nurturing your connections. Here are a few useful tips that allow you target and re-target ideal clients;
Many people don’t read beyond the headlines, and for this reason, it is very important that the headlines attract attention and make readers desire to know more. They should be short with carefully selected wording which make use of targeted words.
Every reader wants entertainment and education. It is important as a writer to establish yourself as a resource that brings in info and insights that enhance lives, this ranks you at the top, which brings in more clients and maintains other clients.
Social media platforms connect to each other and for one who probably has over two platform consistency counts. Using social media regularly helps build your brand. To make sure clients get to your platforms easily ensure that all accounts have the same or similar names.
Visual content is more engaging hence, where necessary use images, graphics and videos in explaining theories or telling stories. People respond faster and better to a video, and it enables clients to know and understand you more on a deeper level. Just like they say it, pictures expresses a thousand words.
More posts get you more views. But for a writer who wants to attract and maintain clients, aside from asking them to connect with you on your other social media channels, one of the other best ways to lure more clients is by encouraging them to share and like your posts. Make your landing pages easy to get to.